Booklet for Grand Seiko. Launched at Watches & Wonders 2025 in Geneva, this booklet presents Grand Seiko’s latest novelties and updated range. It communicates the brand’s identity while breathing new life into its visual and tactile expression. The cover features a close-up of the new Ice Forest dial, powered by the brand-new U.F.A. caliber, and is finished in a half-linen construction with a top-loading paper slipcase. This allows for a custom presentation where two books produce a rudimentary form of a watch, with the new watch face in the centre. Produced in 2024 for ERG Media.